Kostengünstigere Lösungen, die vor allem international funktionieren, gibt es leider immer noch nicht, trotzdem ist FundRazr ein für Kultureinrichtungen interessantes Fundraising-Tool, denn es funktioniert auf dem eigenen Facebookprofil ...

Take these three steps to donor retention if you're at the helm of a one-person development and marketing shop or smal nonprofit organization.
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Do you consider yourself a comic? Your donors might. If you are at all typical, you have let these two silly words steal their way into your copy, rendering it ridiculous. But take out your scissors, remove these offending articles, and your writing will become clear, concise and compelling. DIFFERENT This word is useful when [...]

Fundamentally, any fundraising ‘ask’ is an act of persuasion, and the most powerful element of persuasion is how well you tell your story.

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The best person to approach for a major gift is someone who already supports your charity. Sometimes those donors are hidden in plain sight in your donor database. Here’s how to find them. Prefix: Major donors tend to be university educated. Their prefix may give that away. Search for donors who have Dr., Hon., Judge [...]

I dislike being called Allan, Allen, Mr. Sharp and Mrs. Smith. If you want to please me as a donor, start by getting my name right and follow up by getting my address correct. To do that, avoid these four common mistakes found in most donor databases. 1. Outdated prefixes Prefixes are the letters placed [...]

The inner-workings of planned gifts can be technical and complex, but with these seven tips, marketing complicated giving vehicles can be done effectively.

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Der Vorstand von Swissfundraising hat an seiner letzten Sitzung neue ethische Richtlinien erlassen. Diese wurden von einer Arbeitsgruppe - in der auch Zewo und swissfoundations mitarbeiteten - vorbereitet. Die neuen Richtlinien treten per sofort in Kraft.